TBS Online Winter School Syllabus 2022 Strategic Management in Europe Lecturer: Dr. Guy Ngayo, French Citizen, Living in Switzerland Format: Online, 2-week courses on Zoom and additional coaching per group. ECTS credits: 6 Pre-requisites: This course is...
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TBS Online Winter School Syllabus 2022 Strategic Management in Europe Lecturer: Dr. Guy Ngayo, French Citizen, Living in Switzerland Format: Online, 2-week courses on Zoom and additional coaching per group. ECTS credits: 6 Pre-requisites: This course is appropriate for Master Business students, Young Professionals, or Undergraduate students in their final year. Students should have either completed undergraduate-level coursework on Business Management or had some previous experience in this area. Evaluation: • In-class Team Presentations of a Case Study Analysis 60%: Groups of 4 to 5 students, will present a strategic audit report based on: Conceptual findings, Network Performance Diagnosis and a value chain with the aim of formulating objectives based on an action plan. Presentations should be no longer than 20 minutes with 10 to 15 slides max. Roleplay is important. • Individual final examination: 40% : A strategic audit report of a European Case Study done individually in class duri
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