SYLLABUS MSC INTERNATIONAL BUSINESS Full Time English Toulouse 90 ECTS 450 hours The objective of this MSc is to provide our students with the knowledge and skills required to become effective ‘boundary-spanning’ country managers, who operate as the...
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SYLLABUS MSC INTERNATIONAL BUSINESS Full Time English Toulouse 90 ECTS 450 hours The objective of this MSc is to provide our students with the knowledge and skills required to become effective ‘boundary-spanning’ country managers, who operate as the interface between their organization and the international markets. 1ST SEMESTER: Course Unit 1: Issues and Trends in International Business • 1.1 Managing strategic alliances internationally • 1.2 Competing Successfully in emerging markets • 1.3 Non-market strategies for international business Course Unit 2: International Strategy and Organization • 2.1 International Strategy • 2.2 International Organization • 2.3 International strategy and organization in action Course Unit 3: Managing business operations globally 1 • 3.1 International Finance • 3.2 Key account Management • 3.3 CSR Course Unit 4: Regional Spotlights 1 • 4.1 Middle East • 4.2 China • 4.3 Europe
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