Period 2: Course N°1 Course title Level Teaching language(s) Competitive strategies in healthcare markets Ouverture ENGLISH Number of Contact hours Self-learning hours (no contact) Total learner ECTS Off-line Online hours Face-to-face Online credits Group...
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Period 2: Course N°1 Course title Level Teaching language(s) Competitive strategies in healthcare markets Ouverture ENGLISH Number of Contact hours Self-learning hours (no contact) Total learner ECTS Off-line Online hours Face-to-face Online credits Group Individual Group Individual 5 90 30 30 30 Learning Objectives and brief description of the course Healthcare markets are extremely large and their potential for growth is very high. In the EU, health expenditures represented almost 10% of GDP (in France, the figure is of 11%). Population ageing and technological advances will almost certainly make these markets even more dynamic in the future. For these reasons, an understanding of these markets and their challenges is essential both for managers in the healthcare sector and for investor and financial analysts who are interested in global trends. It is important to aknowledge the specifity of healthcare markets. These markets are often strictly controlled and regulated by the governme
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