Between The Horns - Marketing

From deconstructing the pillars of magic to imparting wisdom on the use of tools and elements, Between the Horns breaks down witchcraft practices and makes them more digestible, helping you reach your full magical potential and build a more thoughtful,... More

From deconstructing the pillars of magic to imparting wisdom on the use of tools and elements, Between the Horns breaks down witchcraft practices and makes them more digestible, helping you reach your full magical potential and build a more thoughtful, rewarding relationship with the liminal world. For decades, New Age mysticism has dominated and obscured the path to true traditional witchcraft. The witch of old was a figure surrounded by spirits, studying subtle changes in the landscape, living at the edges of society—called upon only by those whose desperation outweighed their fear. Modern witches have been led astray from the common sense so desperately needed in the craft. Through books, music, and screens, the media has painted a quaint picture of folklore: pointy-eared simpletons singing and making merry or pint-sized winged fairies dressed in scraps. The witch hasn’t escaped this rebranding. Hollywood has clung to the trope of the evil, demonic hag—out to cause disruption Less