45 Business across cultures 1 A Cultures and culture Culture is the ‘way we do things round here’. ‘Here’ might mean a country, an area, a social class or an organization such as a company or school. It includes values – things that people think are...
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45 Business across cultures 1 A Cultures and culture Culture is the ‘way we do things round here’. ‘Here’ might mean a country, an area, a social class or an organization such as a company or school. It includes values – things that people think are important – and beliefs – things that people believe in. For example, you talk about: the way that companies in general behave, the way business is done, etc. business in a particular place company or the way a particular company works and the things that its employees corporate believe are important long-hours culture where people are expected to work a long time each day macho the values typically associated with men – strength, etc. when selling is seen as the most important thing in an organization, rather sales than other activities learning when learning and innovation are seen as important See also enterprise culture, Unit 11. But you must be careful of stereotypes – fixed ideas that may not be true. B Power
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