Channel letters are powerful and effective visual tools. But they’re hardly the only option for Houston-area businesses. How do channel letters compare to other options?
What Are Channel Letters?
Channel letters are individually crafted, illuminated,...
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Channel letters are powerful and effective visual tools. But they’re hardly the only option for Houston-area businesses. How do channel letters compare to other options?
What Are Channel Letters?
Channel letters are individually crafted, illuminated, three-dimensional letters are made out of metal and plastic. These signs use a “channel” to connect all the letters together to create one cohesive sign. The channel can also be used as an electrical raceway to hide the electrical components.
Channel Letters Vs. 3D Lettering
Channel letters and 3D lettering (also called dimensional letters) are the same in all ways but one: 3D lettering is not typically illuminated. While illumination does cost a bit more in installation, energy, and the likelihood of maintenance and repairs, it is often worth it. Because they are illuminated, channel letters have a greater range of visibility than 3D lettering of the same size and channel letters are more visible at night. If you want to brand an inte
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