Digital Marketing and its Trend in 2018 By Brooke Kermode Multimedia and Marketing Abstract At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps....
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Digital Marketing and its Trend in 2018 By Brooke Kermode Multimedia and Marketing Abstract At a high level, digital marketing refers to advertising delivered through digital channels such as search engines, websites, social media, email, and mobile apps. While this term covers a wide range of marketing activities and all of which are not universally agreed upon. A digital strategy should include all relevant areas, in which the target customer interacts. In simplistic terms, digital marketing is the promotion of products or brands via one or more forms of electronic media. Digital marketing differs from traditional marketing in that it involves the use of channels and methods that enable an organization to analyse marketing campaigns and understand what is working and what isn‟t typically in real time. In this article you will be able to know more about digital marketing and its benefits in business. 1.0 Introduction What Is Digital Marketing? Digital marketers monitor things like wha
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