Interacting with Google In-Page Analytics

Interacting with Google In-Page Analytics Visualizing user interaction has always been an important step in understanding exactly how people are engaging our websites. There’s something humbling to a web designer to see where people click and what users do... Mais

Interacting with Google In-Page Analytics Visualizing user interaction has always been an important step in understanding exactly how people are engaging our websites. There’s something humbling to a web designer to see where people click and what users do when they re actually on your website. We pride ourselves in being user experience (UX) design experts, but there are always surprising results when you can actually see the usage data. Why didn t they click that button? Why are they using the footer navigation and not the top menu? How could they miss that call to action? Why are they trying to click the banner image? How to track user engagement visually? There are tons of tools out there to assist in visually outlining your website s usage in tracking where people click on your website and the percentage of those who do. Some free, and some paid. These tools allow us to understand what users do when they are on your site, and how they are actually navigating the site to measu Menos