Different by design: Monday night s TED Salon in London
Director (The World Unseen) and author (Despite the Falling Snow) Shamim Sarif talked
about her evolution as a filmmaker and the moments when she followed her path into
uncharted territory: going into...
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Different by design: Monday night s TED Salon in London
Director (The World Unseen) and author (Despite the Falling Snow) Shamim Sarif talked
about her evolution as a filmmaker and the moments when she followed her path into
uncharted territory: going into film; coming out as gay; starting her own production
company and record label.
“Our faculty of imagination -- our ability to immerse into other
worlds -- is one of our greatest gifts,” she said.
She talked about her journey to discover
and understand her modern audience.
Some didn t want her DVDs delivered to their
homes (because they lived with conservative parents), so Shamim s company added
digital downloads.
Then they discovered that illegal downloads were happening mainly in
areas where women were disempowered.
“Illegal downloads have an upside.
They didn t
serve our financial goals, but they served our mission of reaching people,” she said.
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