Case Study: ALS Ice Bucket Challenge
by Robbie Calk
Running head: ICE BUCKET CHALLENGE CAMPAIGN 1 Ice Ice Baby: ALS Association takes on Powerful Campaign Kristin Burton, Robbie Calk, Jake LeGrone Auburn University
by Robbie Calk
Running head: ICE BUCKET CHALLENGE CAMPAIGN 1 Ice Ice Baby: ALS Association takes on Powerful Campaign Kristin Burton, Robbie Calk, Jake LeGrone Auburn University